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Pets are also being rewarded for their companionship throughout the pandemic with 21.2 billion spent on services and products, 1.5 billion more than the previous year and an increase of 7.6%. This equates to 9.2 billion spent on accessories and 12 million on services.
Raquel Izquierdo de Santiago, FEDIAF Secretary General, explains: “2020 was an extremely challenging year. At a time when so many of us were concerned about our health and faced social restrictions, it is reassuring that 88 million European households, approximately 202.4 million peoplei, benefitted from the love and companionship of a pet.”
“In addition to this much-appreciated friendship, research has proved that animal ownership has alleviated some of the detrimental psychological effects of lockdowns and social restrictions. Research undertaken during the pandemic has shown 74% of pet owners believe their pet has helped their mental health and 86.5% agreed their animals had provided emotional supportii."
To read more about FEDIAF data and the benefits of pet interaction, please visit fediaf.org.
For more information, please contact: Raquel Izquierdo de Santiago, Secretary General, + 32 (2) 536 05 20 –firstname.lastname@example.org
FEDIAF’s mission is to be the credible and responsible voice of the European pet food industry, collaborating with authorities, regulators and academics to achieve favourable conditions for the sustainable supply of safe, nutritious and palatable products. FEDIAF is fully committed to promoting responsible pet ownership, to the wellbeing of pet animals and their important social role. www.fediaf.org
i The average household size in Europe is 2.3 members (https://www.statista.com/statistics/1231406/average-household-size-in-europe/). With 88 million households owning a pet, this equates to 202.4 million people
ii Human-animal relationships and interactions during the Covid-19 lockdown phase in the UK: Investigating links with mental health and loneliness, PLOS ONE Scientific Journals, Research among 5323 pet owners, September 2020. https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0239397